Media Kit
FAYTODAY.COM MEDIA KIT
FayToday provides information services, social media news, & online content for the Fayetteville, NC and Cumberland County region. Online content is distributed on online locations, including: Facebook, Twitter, Pinterest, Website, and Mobile Apps for Android smartphones.
What makes FayToday special?
- Free Info Service
- Positive, Local News Source
- We Support Charity & Social Causes
- We Support Small Business & Self-Employed
- Growing & Engaged Social Network
- Modern & Forward Thinking Company
How Big is the FayToday network?
| Type | # of Subscribers | Updated | |
| Fay Today | Profile | 5319 | Daily |
| FayToday Community News | Fanpage | 4730 | 3 Days |
| FayToday Business News | Fanpage | 759 | Weekly |
| ISO Deals Yardsales Trades | Group | 404 | Weekly |
| FayTonite | Fanpage | 1388 | Weekly |
| Website | Type | Web Traffic /month | Updated |
| FayToday.com | Website | 3000+ | Bi-Weekly |
| FayToday.com/Church | Website Section | 200 | Bi-Monthly |
| FayTonite.com | Website | 1500+ | Weekly |
| FayPets.com | Website | 200 | Monthly |
| FayDeals.com (coming soon) | Website | Launch – Nov 2012 | Launch Nov 2012 |
| Mobile Apps | Platform | Installs | Launch |
| FayToday | Android | 8 installs | Sept 2012 |
| FayTonite | Android | 21 installs | May 2012 |
| FayPets | Android | 17 installs | May 2012 |
| FayDeals | Android | Launched – Nov 2012 | |
Key/Legend: Shaded Areas
|
Upcoming Channel |
Primary Source |
Secondary Source |
NEW! Friends of FayToday
Be a Honorary Sponsor of the FayToday Online Project
Become “Friends of FayToday” to participate in our extended sponsorship for reputable businesses and organizations. This sponsorship includes special sponsor space on the FayToday.com homepage, extended social media marketing inclusion, and quickly recommended to local residents who inquire of your organization’s services.
Special Advertising Rates: Ends May 15th
** Client may only use one (1) discount per week and not to be combined during this period
FREE!
Free Month Advertising — with Purchase of 1 Month Advertising or more
$299
Brand Launch or Local Startup – Website, Fanpage, Twitter, Logo Creation optional
$150
Get your own easy-to-use blog site, include: layout design, web hosting free for 1 year ($20/ea additional year)
Place a Banner Ad on FayToday.com
$15
New Accounts Only! Get First Month Advertising for only $15
($25 value)
$60
3 Month Website Advertising
($75 value, now $20 per month)
$100
6 Month Website Advertising
($150 value, now $16.50 per month )
$180
12 Month Website Advertising
($300 value, now $15 per month)
* Rates are valid until May 15, 2013. To start advertising, email us at business@FayToday.com. We accept check by mail or PayPal online payments.
** Low on funds or cashflow? Get even more discounts by negotiating cross-promotion, linking back, or banner exchange. Depending on your current audience reach, we will offset costs by considering your counter offer.
ONGOING STATISTICS:
Statistics reflect current rates. These current rates, subscriptions and web traffic are subject to increase as FayToday promotes each online project in near future. FayToday creates a growing channel of daily content and real-time updates while marketing throughout each month. Increased traffic/impressions will also occur on holidays and annual events within the Cumberland County area. Try using the power of FayToday’s social media marketing campaigns to engage, connect, and promote your business.
ONGOING RATES:
FayToday charges clients according to current rates and by time period. Rates will not increase after payment is received. This gives more potential for increased impressions of your online ad each month with prepaid plan.. Example: 1 month on FayToday delivers 5,000 impressions. The following month could see 6,000 impression, yet still billed at initial rate of 5,000 impression. Lock in your ad rates, today!
Advertising Types
| Advertisement | Types | Length Options | Recommended for |
| Banner Ads | 468 x 60200 x 200 | 1 mon 3 mon 6 mon 12 mon
|
Advertising PromotionBranding Local Storefronts Upcoming Event |
| Social Media MarketingNews Articles | PostsImagesVideosWeb Links | 1 day 3 days / 1week weekly (every Fri.) |
Web Traffic Event Promotion FanPage Growth |
Banner Ads
Banner ads are select ad spaces on FayToday websites. Advertisers can submit graphics of the mentioned ad space sizes to promote, brand, or market their company. FayToday also has available in-house graphic designers to assist any client’s design needs. Below are example banner ad sizes for FayToday related websites.
Choose ad space/banners for the following websites:
- FayToday.com
- FayTonite.com
- FayPets.com
- FayDeals.com
- FayToday.com/Church
EXAMPLES:
468 x 60 
200 x 200 
300 x 250 
Social Media Marketing
Social Media is a growing trend in new media advertising. With the connection of social networks, any message or post has potential to reach many online users, quickly. FayToday includes over 5,000 connected users from the Fayetteville NC area on Facebook. You may also find FayToday on Twitter, Foursquare, and Pinterest.
- Facebook – 1 Profile / 5 Fanpages / 1 Groups
- Twitter – 3 profiles
- Pinterest – 1 Profile
News Articles:
FayToday includes a news website with upcoming events, news articles and digital media. In addition to banner ads, FayToday can create a featured news article on your business, organization, or social cause. Submit an event flyer or press release for distribution on our site. Featured Articles will be included on the mobile app, FayToday website, and Facebook fanpage.
FayToday.com – Fayetteville Community News, Resources, & Social Media
Mobile Apps
FayToday aims to provide information services via technology of the future. Ownership of smartphone & convenient access to the internet is growing. Mobile apps are readily available for users, 24/7.
Currently, FayToday has developed 3 mobile apps available for all Android smartphone users,FREE! Our next app is FayDeals, a shopping saving site. This app will offer advertising for active organizations’ promotions, event listings, or brand launches. Plans include featured posts to business directory listing. Other ad space are available at the bottom of each featured deals post.
Mobile Apps are developed and published by Elucid Marketing. FayToday recommends small businesses and organizations to get their own mobile app. We can design your app within 7-10 days and have it published in 2 weeks. Only clients with active websites and social media profiles should apply.
**Holiday Special: Get an Android App for $175 (with 4 Tabs)
Published by Elucid Marketing –Or get help to publish under your own name $250
GET STARTED
It’s easy to get started. Simply contact us by any method below:
- Email: myfaytoday@gmail.com or elucidmarketing@gmail.com
- Facebook: inbox us at http://facebook.com/faytoday
- Twitter: Send a tweet @myfaytoday ~ preferred for inquiries only
- Call Us: 910 644 0048 – if out of office, leave voicemail or facebook for quickest response